A Guide to Benjamin Moore Paint for Your Home Makeover

A Guide to Benjamin Moore Paint for Your Home Makeover

When it comes to transforming your home, few things have as much impact as a fresh coat of paint. Benjamin Moore, a renowned name in the industry, offers a wide variety of paints to suit every style and preference. In this guide, we’ll delve into the world of Benjamin Moore paints, exploring the basics of paint selection, the diverse lines of paint they offer, and how to choose the perfect colors to revitalize your living space.

Understanding the Basics of Paint Selection

Before beginning your home makeover journey with Benjamin Moore paint, it’s essential to understand the basics of paint selection. Paint finishes, such as matte, eggshell, satin, semi-gloss, and high gloss serve different purposes in different areas of your home.

  • Matte - Matte finishes are ideal for spaces where you want to hide imperfections, as they have a low sheen and do not reflect much light.
  • Eggshell – Eggshell finishes offer a slight sheen and are more durable than matte, making them suitable for areas with moderate traffic.
  • Satin – Satin finishes strike a balance between durability and aesthetics, providing a subtle shine and easy to clean surface.
  • Semi-gloss – Semi-gloss finishes are highly durable, easy to clean, and often used for high-traffic areas such as trim, doors, and cabinets.
  • High Gloss – High gloss finishes offer a bold, shiny look and exceptional durability, making them perfect for accents and surfaces that require frequent cleaning.



Exploring the Benjamin Moore Paint Lines

Benjamin Moore offers several distinguished paint lines, each catering to different needs and preferences. Let’s take a closer look at some of their main paint collections.

  • Aura – The Aura line is known for its exceptional durability and color retention. These paints feature Color Lock technology delivering a rich, long lasting finish that resists fading, stains and even mildew. Aura paints offer excellent coverage with just one coat, saving you time and effort. This line is ideal for high traffic areas and spaces that demand durability. Aura has a second separate line designed specifically for the bath or spa, specially formulated for high humidity areas.
  • Regal – The Regal line strikes a balance between durability and affordability. These paints offer excellent coverage, a smooth application, and a luxurious finish that stands the test of time. They are suitable for both interior and exterior applications, providing outstanding results at a more accessible price point.
  • Ben – If you’re looking for value without compromising quality, the Ben line is an excellent choice. These paints offer good coverage, smooth application, and durability. With a range of finishes available, including flat, eggshell, and semi-gloss, Ben paints are versatile and suitable for various projects, from walls to ceilings or trim.
  • Advance – The Advance line is specifically designed for painting cabinets, doors, and trim. These paints feature an alkyd formula that provide exceptional adhesion, durability, and a smooth, furniture-like finish. With Advance, you can transform your kitchen or any other space with ease, creating a stunning and long-lasting result.

Color Selection with Benjamin Moore

One of the most exciting aspects of using Benjamin Moore paint is the extensive range of colors available. Benjamin Moore utilizes a unique color system that simplifies color selection and coordination. Their exclusive Gennex® Color system delivers gorgeous hues and unsurpassed durability to ensure that the Benjamin Moore paint color you love will last for years and years. The Benjamin Moore Color Portfolio app allows you to review colors on your smartphone or tablet.

Benjamin Moore offers a vast selection of historical colors, which are timeless shades inspired by various design periods. These colors add a touch of elegance and sophistication to any space, providing a sense of history and character.

Additionally, Benjamin Moore introduces a “Color of the Year’ annually, along with curated color trends palettes. These resources offer inspiration and guidance when choosing colors for your home, helping you stay up to date with the latest design trends.

When selecting colors for your home, consider the mood and purpose of each space. Benjamin Moore offers a range of tools to assist you, such as color swatches, large paint samples, and online visualizers. These resources allow you to see how different colors will look in your home before you make a final decision.

Whether you prefer warm neutrals, vibrant hues, or soothing pastels, Benjamin Moore has a color to suit every style and preference. Experiment with different shades and combinations to create a harmonious and inviting atmosphere in each room.


Benjamin Moore paints are an excellent choice for your home makeover, offering high quality products and an extensive color range. Understanding the basics of paint selection, exploring their diverse paint lines, and utilizing their color selection resources will empower you to transform your living spaces with confidence and creativity. Whether you’re embarking on a small project or a complete home transformation, Benjamin Moore paint is the perfect companion to bring your vision to life.

With their durable finishes, innovative technologies, and stunning array of colors, Benjamin Moore paints provide the tools you need to revitalize your home and create a space that reflects your unique style and personality. So, unleash your creativity, explore the possibilities and experience the beauty of Benjamin Moore paint from Howe Lumber.

Howe Lumber is a family owned full-service lumber supplier and hardware store in Central Massachusetts. Since 1965, we’ve been assisting customers with their projects from start to finish. Located on Route 9, we offer a wide range of construction materials and services. In addition to our building materials, we offer a rental center, kitchen and bath design, deck design, window measuring, and estimation services. Next to our retail store, there’s a 3,000 sq ft showroom displaying the latest kitchen, bath, door, and window designs. No matter the size of your project, our knowledgeable salespeople are ready to assist you.

For more information about the products and services we offer, contact us via our website, stop by and see us, or give us a call at 508-867-3232. We look forward to serving you!



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